{"id":69250,"date":"2018-06-21T00:01:43","date_gmt":"2018-06-20T22:01:43","guid":{"rendered":"https:\/\/veredes.es\/blog\/?p=69250"},"modified":"2026-10-17T18:01:22","modified_gmt":"2026-10-17T16:01:22","slug":"california-crazy-american-pop-architecture-3","status":"publish","type":"post","link":"https:\/\/veredes.es\/blog\/california-crazy-american-pop-architecture-3\/","title":{"rendered":"California Crazy. American Pop Architecture"},"content":{"rendered":"<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-69251\" src=\"https:\/\/veredes.es\/blog\/wp-content\/uploads\/2018\/05\/California-Crazy.-American-Pop-Architecture-772x1024.jpg\" alt=\"California Crazy. American Pop Architecture\" width=\"640\" height=\"849\" srcset=\"https:\/\/veredes.es\/blog\/wp-content\/uploads\/2018\/05\/California-Crazy.-American-Pop-Architecture-772x1024.jpg 772w, https:\/\/veredes.es\/blog\/wp-content\/uploads\/2018\/05\/California-Crazy.-American-Pop-Architecture-226x300.jpg 226w, https:\/\/veredes.es\/blog\/wp-content\/uploads\/2018\/05\/California-Crazy.-American-Pop-Architecture.jpg 1200w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<blockquote>\n<p style=\"text-align: justify;\">\u201cCombine una poblaci\u00f3n librepensadora con el deseo de reinventarse a s\u00ed misma y obtendr\u00e1 el caldo de cultivo perfecto para que prospere lo arrebatador y lo sorprendente\u201d.<\/p>\n<p style=\"text-align: right;\">Jim Heimann<\/p>\n<\/blockquote>\n<p style=\"text-align: justify;\">En los albores de la era automovil\u00edstica, la pasi\u00f3n de los estadounidenses por los viajes dio lugar a <b>una nueva ola de imaginativos empresarios<\/b> que atend\u00edan las necesidades de este nuevo medio de transporte. Desde la d\u00e9cada de 1920 comenzaron a aparecer <b>edificios llamativos<\/b> que atra\u00edan a los viajeros con refrigerios, provisiones, <i>souvenirs <\/i>o una comida r\u00e1pida. Las convenciones arquitect\u00f3nicas de la \u00e9poca hicieron que se calificase a estas construcciones de carretera de \u201cmonstruosidades\u201d.<\/p>\n<p style=\"text-align: justify;\">No obstante, florecieron, especialmente a lo largo de la franja sur del pa\u00eds (conocida como el Sunbelt, el cintur\u00f3n del sol) y en particular en el sur de California, donde los propietarios <b>dieron rienda suelta a sus impulsos creativos<\/b> en forma de gigantes y exc\u00e9ntricas construcciones: desde b\u00fahos, mu\u00f1ecas, cerdos y barcos, hasta cafeteras y frutas. La carga simb\u00f3lica era c\u00e1ndida, sin embargo fueron marginados por la historia. Pero, en los \u00faltimos 40 a\u00f1os, las anomal\u00edas arquitect\u00f3nicas californianas han recuperado su integridad y vuelven a ser celebradas en este reci\u00e9n revisado compendio de edificios.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-69252\" src=\"https:\/\/veredes.es\/blog\/wp-content\/uploads\/2018\/05\/California-Crazy.-American-Pop-Architecture.gif\" alt=\"California Crazy. American Pop Architecture\" width=\"640\" height=\"413\" \/><\/p>\n<p style=\"text-align: justify;\"><i>California Crazy <\/i>est\u00e1 <b>repleto de los mejores ejemplos de este g\u00e9nero arquitect\u00f3nico<\/b> e incluye ensayos que exploran las influencias precursoras de aquel estilo arquitect\u00f3nico emergente. Tambi\u00e9n se describen los <b>paisajes y actitudes poco convencionales de las carreteras de Los \u00c1ngeles y Hollywood<\/b> que permitieron la aparici\u00f3n de estos edificios.<\/p>\n<p style=\"text-align: justify;\">Adem\u00e1s, cuenta con el<b> ensayo definitivo de David Gebhard<\/b>, quien defini\u00f3 este movimiento vern\u00e1culo hace casi 40 a\u00f1os. El concepto de <i>California Crazy<\/i> abarca adem\u00e1s arquitectura dom\u00e9stica, se\u00f1alizaci\u00f3n exc\u00e9ntrica y el coche como objeto original.<\/p>\n<p class=\"serif\" style=\"text-align: justify;\"><strong>Sobre el editor.<\/strong><\/p>\n<p style=\"text-align: justify;\">El antrop\u00f3logo cultural e historiador del dise\u00f1o gr\u00e1fico\u00a0<strong>Jim Heimann\u00a0<\/strong>es editor ejecutivo de TASCHEN America y autor de numerosos libros sobre arquitectura, cultura popular y la historia de la Costa Oeste, Los \u00c1ngeles y Hollywood. Su inigualable colecci\u00f3n privada se ha exhibido en museos de todo el mundo y en decenas de libros.<\/p>\n<p><\/iframe> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cCombine una poblaci\u00f3n librepensadora con el deseo de reinventarse a s\u00ed misma y obtendr\u00e1 el caldo de cultivo perfecto para que prospere lo arrebatador y lo sorprendente\u201d. Jim Heimann En los albores de la era automovil\u00edstica, la pasi\u00f3n de los estadounidenses por los viajes dio lugar a una nueva ola de imaginativos empresarios que atend\u00edan [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":69251,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[794,26],"tags":[9132,2101,399,13596,431,7513,460,13595,12205,9160,1120,1286],"class_list":["post-69250","post","type-post","status-publish","format-standard","has-post-thumbnail","category-libros","category-publicaciones","tag-arquitectura-norteamericana","tag-california","tag-cultura","tag-david-gebhard","tag-diseno-industrial","tag-editorial-taschen","tag-eeuu","tag-jim-heimann","tag-libro","tag-paisaje-cultural","tag-publicacion","tag-territorio"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>California Crazy. 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