{"id":10497,"date":"2011-02-10T07:00:24","date_gmt":"2011-02-10T07:00:24","guid":{"rendered":"http:\/\/veredes.es\/blog\/?p=10497"},"modified":"2026-10-19T23:46:01","modified_gmt":"2026-10-19T21:46:01","slug":"strategy-public","status":"publish","type":"post","link":"https:\/\/veredes.es\/blog\/strategy-public\/","title":{"rendered":"Strategy Public"},"content":{"rendered":"<div>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/veredes.es\/blog\/wp-content\/uploads\/2011\/02\/d87oJpZH_Strategy-Public-Port-Plana-Sombra.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-10498\" title=\"d87oJpZH_Strategy-Public-Port-Plana-Sombra\" src=\"https:\/\/veredes.es\/blog\/wp-content\/uploads\/2011\/02\/d87oJpZH_Strategy-Public-Port-Plana-Sombra.jpg\" alt=\"D87oJpZH Strategy Public Port Plana Sombra\" width=\"620\" height=\"849\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">Este art\u00edculo re\u00fane dos episodios del proyecto <em>Rehabitar <\/em>que hacen referencia a la calle, a las plantas bajas y a todo aquello que hace posible considerarlas de manera conjunta. <em>Domesticar la calle<\/em> tiene como objetivo devolver al espacio urbano su car\u00e1cter de lugar p\u00fablico, alentando las relaciones sociales a trav\u00e9s de una reflexi\u00f3n sobre las caracter\u00edsticas de la propia calle, sobre los usos que pueden desarrollarse en ella \u2013recuperando otros que se han abandonado o proscrito\u2013 y sobre la capacidad de las plantas bajas para prestar a la calle su energ\u00eda. Por lo general, en nuestras calles impera el lenguaje propio de una infraestructura: el asfalto, las farolas, los coches&#8230; <em>Domesticar la calle<\/em> significa alejarla de la configuraci\u00f3n de infraestructura y\u00a0 acercarla, mediante elementos y actividades, a su condici\u00f3n de lugar, asumiendo toda la complejidad que este concepto supone. Si domesticar proviene de domus en lat\u00edn, podr\u00edamos decir que una \u201ccalle domesticada\u201d es aquella en la que uno se siente \u201ccomo en casa\u201d.<\/p>\n<\/div>\n<div>\n<p><object style=\"width: 620px; height: 426px;\" width=\"100\" height=\"100\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowfullscreen\" value=\"true\" \/><param name=\"menu\" value=\"false\" \/><param name=\"src\" value=\"http:\/\/static.issuu.com\/webembed\/viewers\/style1\/v1\/IssuuViewer.swf?mode=embed&amp;layout=http%3A%2F%2Fskin.issuu.com%2Fv%2Flight%2Flayout.xml&amp;showFlipBtn=true&amp;documentId=101118071411-173e618e67fa41d3aa29aad7b7b6be9c&amp;docName=public&amp;username=aplust&amp;loadingInfoText=STRATEGY%20PUBLIC.%20Landscape%20Urbanism%20Strategies&amp;et=1297252109931&amp;er=21\" \/><param name=\"flashvars\" value=\"mode=embed&amp;layout=http%3A%2F%2Fskin.issuu.com%2Fv%2Flight%2Flayout.xml&amp;showFlipBtn=true&amp;documentId=101118071411-173e618e67fa41d3aa29aad7b7b6be9c&amp;docName=public&amp;username=aplust&amp;loadingInfoText=STRATEGY%20PUBLIC.%20Landscape%20Urbanism%20Strategies&amp;et=1297252109931&amp;er=21\" \/><embed style=\"width: 620px; height: 426px;\" width=\"100\" height=\"100\" type=\"application\/x-shockwave-flash\" src=\"http:\/\/static.issuu.com\/webembed\/viewers\/style1\/v1\/IssuuViewer.swf?mode=embed&amp;layout=http%3A%2F%2Fskin.issuu.com%2Fv%2Flight%2Flayout.xml&amp;showFlipBtn=true&amp;documentId=101118071411-173e618e67fa41d3aa29aad7b7b6be9c&amp;docName=public&amp;username=aplust&amp;loadingInfoText=STRATEGY%20PUBLIC.%20Landscape%20Urbanism%20Strategies&amp;et=1297252109931&amp;er=21\" allowfullscreen=\"true\" menu=\"false\" flashvars=\"mode=embed&amp;layout=http%3A%2F%2Fskin.issuu.com%2Fv%2Flight%2Flayout.xml&amp;showFlipBtn=true&amp;documentId=101118071411-173e618e67fa41d3aa29aad7b7b6be9c&amp;docName=public&amp;username=aplust&amp;loadingInfoText=STRATEGY%20PUBLIC.%20Landscape%20Urbanism%20Strategies&amp;et=1297252109931&amp;er=21\" \/><\/object><\/p>\n<\/div>\n<p class=\"veredes-amazon\">Comprar en Amazon: <a href=\"https:\/\/www.amazon.es\/dp\/8461421485?tag=veredes-21\" target=\"_blank\" rel=\"sponsored nofollow noopener\">a+t 35-36 Strategy Public<\/a> <small>(enlace de afiliado)<\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Este art\u00edculo re\u00fane dos episodios del proyecto Rehabitar que hacen referencia a la calle, a las plantas bajas y a todo aquello que hace posible considerarlas de manera conjunta. Domesticar la calle tiene como objetivo devolver al espacio urbano su car\u00e1cter de lugar p\u00fablico, alentando las relaciones sociales a trav\u00e9s de una reflexi\u00f3n sobre las [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":10498,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[794,26],"tags":[3220,234,318,1848,1120,1916],"class_list":["post-10497","post","type-post","status-publish","format-standard","has-post-thumbnail","category-libros","category-publicaciones","tag-a-t-architecture-publishers","tag-calle","tag-ciudad","tag-espacio-urbano","tag-publicacion","tag-rehabitar"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Strategy Public - veredes<\/title>\n<meta name=\"description\" content=\"Este art\u00edculo re\u00fane dos episodios del proyecto Rehabitar que hacen referencia a la calle, a las plantas bajas y a todo aquello que hace posible\u2026\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/veredes.es\/blog\/strategy-public\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Strategy Public - veredes\" \/>\n<meta property=\"og:description\" content=\"Este art\u00edculo re\u00fane dos episodios del proyecto Rehabitar que hacen referencia a la calle, a las plantas bajas y a todo aquello que hace posible\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/veredes.es\/blog\/strategy-public\/\" \/>\n<meta property=\"og:site_name\" content=\"veredes, arquitectura y divulgaci\u00f3n\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/veredesArquitecturayDivulgacion\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/veredesArquitecturayDivulgacion\/\" \/>\n<meta property=\"article:published_time\" content=\"2011-02-10T07:00:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-19T21:46:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/veredes.es\/blog\/wp-content\/uploads\/2011\/02\/d87oJpZH_Strategy-Public-Port-Plana-Sombra.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"200\" \/>\n\t<meta property=\"og:image:height\" content=\"274\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"veredes\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/veredes\" \/>\n<meta name=\"twitter:site\" content=\"@veredes\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"veredes\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/veredes.es\\\/blog\\\/strategy-public\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/veredes.es\\\/blog\\\/strategy-public\\\/\"},\"author\":{\"name\":\"veredes\",\"@id\":\"https:\\\/\\\/veredes.es\\\/blog\\\/#\\\/schema\\\/person\\\/0bbb669073ef7faba5168a0844e93d2c\"},\"headline\":\"Strategy Public\",\"datePublished\":\"2011-02-10T07:00:24+00:00\",\"dateModified\":\"2026-10-19T21:46:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/veredes.es\\\/blog\\\/strategy-public\\\/\"},\"wordCount\":188,\"commentCount\":43,\"publisher\":{\"@id\":\"https:\\\/\\\/veredes.es\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/veredes.es\\\/blog\\\/strategy-public\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/veredes.es\\\/blog\\\/wp-content\\\/uploads\\\/2011\\\/02\\\/d87oJpZH_Strategy-Public-Port-Plana-Sombra.jpg\",\"keywords\":[\"a+t architecture publishers\",\"calle\",\"ciudad\",\"espacio urbano\",\"publicaci\u00f3n\",\"rehabitar\"],\"articleSection\":[\"libros\",\"publicaciones\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/veredes.es\\\/blog\\\/strategy-public\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/veredes.es\\\/blog\\\/strategy-public\\\/\",\"url\":\"https:\\\/\\\/veredes.es\\\/blog\\\/strategy-public\\\/\",\"name\":\"Strategy Public - 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