The physical reality in a dematerialized company| Marc Chalamanch

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Fotografía: Marc Chalamanch,
Fotografía: Marc Chalamanch

We are the first generation of the history that forms a part of an immersed company in an unstoppable process of desmaterialización; whereas as architects we continue working with the slow and costly transformation of the materiality. The information has placed in the center of the economic, political, social and cultural development of our company, and there marks each of our steps. The paradigm informacional about the technologies of the information and the communication is the engine of the new manners of production, of life and up to of thought, in that the space and the time they are two essential axes on that this transformation is projected. What cannot diminish to information? Everything what us surrounds less that one that makes us be, though it is tried. This one is the point of item to understand a new materiality product of the deep social transformation in the one that we are plunged.

Somos la primera generación de la historia que forma parte de una sociedad inmersa en un proceso imparable de desmaterialización; mientras que como arquitectos continuamos trabajando con la lenta y costosa transformación de la materialidad. La información se ha situado en el centro del desarrollo económico, político, social y cultural de nuestra sociedad, y marca cada uno de nuestros pasos. El paradigma informacional alrededor de las tecnologías de la información y la comunicación es el motor de los nuevos modos de producción, de vida y hasta de pensamiento, en los que el espacio y el tiempo son dos ejes esenciales sobre el que se proyecta esta transformación. ¿Qué no se puede reducir a información? Todo lo que nos rodea menos aquello que nos hace ser, aunque se intente. Este es el punto de partida para entender una nueva materialidad producto de la profunda transformación social en la que estamos sumidos.

Our environment has elements that every day us bring over more to her E-topia that William J. Mitchell1 was defining with the basic beginning of the desmaterialización2, the demobilization3, the intelligent functioning4, the customization in mass5 and the soft transformation6. efinía con los principios básicos de la desmaterialización2, la desmovilización3, el funcionamiento inteligente4, la personalización en masa5 y la transformación suave6. Beginning that already we have verified that they bring over little to the reality of a company network, in which the possible desmaterialización has endured the appearance of an infinity of new material needs. A company where the predictable demobilization has turned into a world based on the exponential growth of the mobility, not only of information but also of persons and goods. A world in the one that gets confused the information and the accumulation of information with the intelligence, and in which the predictable customization has turned out to be the global monotematización, with a transformation that has turned not only the future in decipherably but also the present in obsoletely. A few opposite beginning that the new technologies have turned into conditions or determining of urbanity, and that as architects and town planners they open us new perspectives on which we have much that to say.

A world in the one that gets confused the information and the accumulation of information with the intelligence, and in which the predictable customization has turned out to be the global monotematización, with a transformation that has turned not only the future in decipherably but also the present in obsoletely. A few opposite beginning that the new technologies have turned into conditions or determining of urbanity, and that as architects and town planners they open us new perspectives on which we have much that to say.

While, the city looks for solutions spreading chips in the public space, and selling with the cartel of “Smart”. They are turning the city into a “Big brother” technological who generates an immensity of information. With this information one tries to structure a solution to the increase of the consumption of resources across an intelligent management. In this virtual environment the citizens and his actions have turned into zeros and some who aspire to find the solution to our environment and up to to our lives, after having forgotten that without soul we are not at all. They seek to solve old problems with the new technologies, at the time that they try to understand a few constant changes that make the previous truths senseless. A miraculous “Smart City” that it simplifies up to being in his maximum complexity, in which the city and his citizens have to face his own paradox. Can we imagine leave in hands of algorithms our cities? We still have the hope that the city devotes itself to look for his “Smart Citizens” and that these are those who manage this sea of information. But also that these have time to go out to the street, sit down in a terrace, to sunbathe and to share a few glasses while they begin a good chat on what it is what really goes on to him to the city and which are the problems that we have the citizens.

Let’s not forget that behind the holistic intelligent systems of tracking of the city destined to obtain information of the urban processes, always there hide persons, companies and interests. They all come replete from speeches of good intentions and from praises to the enormous opportunities that offer, but also they hide dark usefulness that we will have to be able to confront and that seem to be impossible to avoid.

Under this premise it seems that there is the idea of that the city takes as an end the construction of infrastructures of flows. But to confuse the end of giving response to the needs of a community with the way with which they are constructed is really dangerous. Rarely we appear that actually the things for that we look in our cities are based, often, on the inefficiency, on the uncertainty, in the drift of a life that we neither want programmed we do not even need that it is perfect. In 1966, Cedric Price already was wondering “the technology is the response, but which is the question?” We have the great opportunity of the technology and cannot fail to take advantage of it, but it is that smile when you go out to the street and cross with a look the one that citizen does to you, which does to us part of the city, which allows us to feel us of our city.

Since architects we have to continue covering the need of a physical reality that seems to have turned into the simple one, into occasions cumbersome, support of what seems to be the important only thing, the information and the communication that often, he would say that few ones, it manages to turn into knowledge.

We have to have clear that the knowledge to restructure our company only can go out of the interrelationship between the citizen and the city, in a construction in which her And – topia is a tool for the development of one E-polis in which the citizen, his needs and his longings are his central column axis. Where the time and the space they are the platform in which the technologies and the citizens could find the synergies to transform a reality that evolves so rapidly that we do not have not time to decipher. This forces us, if we it were not before, to breaking the limits between disciplines, to being generous with the knowledge and to be able to share it. Always bearing in mind that we are in front of the challenge of the disability of finding a definition and a lasting solution to a context that seems to be permanently obsolete. It is required to us to be capable of understanding that the learning is infinite and that it goes beyond the new tools of work, of the new knowledge, of the applications of new materials and technologies, and that happens for our function to rethink deeply, from our knowledge as architects, what we are capable of reaching in the paradigmatic changes in which we are.

Marc Chalamanch · Architect
Barcelona. april 2014

Notes:

1. Mitchell, William J. E-topia: Urban life, Jim–but not as we know it, Cambridge, MA: The MIT Press, 1999. ISBN-10: 0262632055

2. The dematerialized, a secondhand bit does not contaminate. Economy without gravity. It is really necessary to construct this building, or can be replaced by electronic systems?

3. The demobilization, to move bits is much more economic and efficient that to move persons and goods. To cash in of the telecommunications to create more refined new urban, infinitely more efficient models. The best strategy of saving.

4. The intelligent functioning, an intelligent system can be controlled by sensors in order that it supplies water only when the conditions indicate that dampness is needed more. The really intelligent one must control both the environment and the level of available water. His aim is to create sensitive markets, of great efficiency, for the consumable scanty resources on which any human accession depends.

5. The customization in mass, customization in mass is exactly not to choose a standard, but many standards for different public. To reduce the squandering and dynamic strategies of prices managing effectively the demand and to stimulate the saving.

6. The soft transformation, the cities transformed in the industrial age; it was required the endowment of extensive industrial parks, of housings for the workers, of head offices in the cities and of systems of transport of great capacity. Today the space served electronically does not have to be concentrated in big contiguous areas, but they can be distributed really across an urban finally granulated fabric.

Marc Chalamanch

Es co-fundador del estudio de arquitectura y urbanismo ARCHIKUBIK Arquitecto y Urbanista licenciado por la ETSA de Barcelona, Universitat Politècnica de Catalunya. Máster universitario «Sociedad de la Información y el Conocimiento» en la UOC (Universidad Abierta de Catalunya).

Su investigación académica, apoyada en su experiencia profesional, va dirigida al análisis de la transformación de la ciudad con sus actores, problemáticas y retos en la Sociedad Red.

 
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